
A Night to Remember: Jelly Roll and Brooks & Dunn Set the Stage Ablaze with “Believe” at the Country Music Awards
There are performances that entertain, and then there are performances that transcend—that somehow cut through the noise, reach into the deepest corners of the human heart, and hold the audience captive in a moment they’ll never forget. On a star-studded night at the Country Music Awards, a performance by genre-blurring artist Jelly Roll alongside country music legends Brooks & Dunn did exactly that. Together, they delivered a soul-shaking rendition of “Believe” that has since gone viral, garnering nearly two million views on YouTube, and even more importantly, capturing the admiration of millions around the world.

What unfolded wasn’t just music—it was testimony. It was revival. It was a sacred, soulful moment in which country, gospel, and raw emotion collided on one of the genre’s biggest stages.
A Song Worthy of the Spotlight
Originally released in 2003 by Brooks & Dunn, “Believe” is one of those rare songs that blends storytelling, spirituality, and sorrow with such grace that it feels almost untouchable. With lyrics reflecting on loss, faith, and the enduring power of belief, the song has always carried deep emotional resonance. But on this night, in 2025, with Jelly Roll bringing his signature grit and vulnerability to the stage, the song took on new life—and new meaning.
Backed by a full orchestra, the performance opened in hushed reverence. The lights were low, the audience completely silent. Jelly Roll and Kix Brooks stood side by side, their voices intertwining in a haunting, almost fragile harmony. The arrangement was subtle, swelling gently with the strings behind them. It felt like a prayer.
The Moment It Took Flight
But as the verse transitioned, something shifted. The lights warmed, the strings soared, and the energy in the room lifted with them. Then came Ronnie Dunn—his voice, still as powerful and rich as ever, cut through the auditorium like a freight train wrapped in velvet. As he took over the lead, the performance hit its stride, ascending from intimate to epic in seconds.
Ronnie’s voice brought the familiar refrain—“I raise my hands, bow my head / I’m finding more and more truth in the words written in red”—to a dramatic peak, but it was Jelly Roll’s reaction, visibly overcome, that gave the performance its emotional apex. He wasn’t just singing; he was testifying. As he hit the final chorus, his face contorted in grief and glory, tears streaming down, it was clear this was more than a performance. It was catharsis.
Jelly Roll’s Star-Defining Moment
Jelly Roll, known for his genre-defying sound and deeply personal songwriting, has always carried a certain gravitas. Whether he’s rapping about his past or singing about redemption, he brings a kind of emotional transparency rarely seen in mainstream music. On this night, that vulnerability found a perfect match in “Believe.”
For those unfamiliar with Jelly Roll’s journey—from incarceration and addiction to topping country charts and selling out arenas—this performance served as both an introduction and a declaration. Here was an artist who had lived every line of the song and survived to tell the tale. His connection to the material was palpable, and it lit the room on fire.
The Audience Reaction
As the final notes rang out, the audience didn’t immediately erupt. For a moment, there was only silence—a collective pause as people processed what they had just witnessed. Then the applause began: slow, rising, and soon thunderous. People were on their feet, some with hands clasped, others openly weeping. Stars in the audience could be seen mouthing “wow” to each other, wiping away tears. It was one of those rare CMA moments where everything else fades into the background.
Fans flooded social media within minutes. One tweet read, “I didn’t know I needed Jelly Roll and Brooks & Dunn to break my heart tonight. That was divine.” Another wrote, “That performance of ‘Believe’ just healed a part of me I didn’t know was broken.”
A Performance Etched in Time
With nearly two million views on YouTube within days of the broadcast, the performance has become an instant classic—an anthem of redemption, remembrance, and resilience. It’s no exaggeration to say it was a moment for the history books. In an era often marked by fleeting virality and surface-level entertainment, Jelly Roll and Brooks & Dunn reminded everyone of the power of music to stir the soul.
Many performances are praised as “showstoppers.” Few are genuinely life-stopping. This one, however, felt like time froze. It united generations of country fans—those who grew up with Brooks & Dunn and those discovering country through the raw honesty of Jelly Roll. It bridged musical styles and life experiences, transforming a familiar song into something urgent and unforgettable.
Conclusion: When Legends Meet Legacy
The Country Music Awards have long been a place where legends are honored, and new stars are crowned. But rarely do those two forces collide so powerfully in a single moment. Jelly Roll’s collaboration with Brooks & Dunn was more than a performance—it was a passing of the torch, a merging of past and future, tradition and transformation.
For Jelly Roll, this wasn’t just a career milestone—it was an affirmation. And for Brooks & Dunn, it was a reminder that their music still carries the power to move mountains. For the rest of us? It was a gift: a shared moment of sorrow and salvation that only music—real, soul-deep music—can provide.
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